The Farm Shop & Deli Retailer Awards 2025

Free to enter, the Farm Shop & Deli Retailer Awards, in partnership with The Grocer and championed by Fieldfare, are highly respected in the industry for playing an important role in supporting, and celebrating, the UK’s independent, specialist retail market across six categories and seven regions.

This year, the awards will be celebrating specialist retailers and recognising their achievements in the independent sector.

No matter how large or small your steps may be, or what financial investment you have made, if you’ve demonstrated the above in your business, then we want to hear about, and celebrate, it!


Our 2025 Awards:

  • Categories for 2025 include Delicatessen, Farm Shop Large, Farm Shop Small, Independent local shop/Village store, Online business and, new for 2025, Other Specialist Retailer (encompassing Baker, Butcher, Cheesemonger, Fishmonger, Food hall and Greengrocer).
  • We are offering seven 'Best in Region' awards for Anglia, Midlands, North of England, Northern Ireland, South of England, Scotland and Wales.
    Take a look at the categories and regions here.
  • We're pleased to announce our Retailer of the Year accolade will be awarded again this year.
  • The judges will also be looking to nominate entrants to win our ‘Newcomer of the Year’ award.

There is a wealth of information for retailers in the 'About' section at the top of this page.

Visit the following pages to find out about our 2024 winners: 

Category Winners

Regional Winners

Retailer and Newcomer of the Year


The Awards organiser, William Reed, has been helping businesses succeed since the launch of The Grocer in 1862 and the drive to inform and serve their sectors flows through everything they do today. The Farm Shop & Deli Retailer Awards are no exception and, over the past few years, they have celebrated, and supported, the speciality retail market by utilising their reputation and reach in the sector.

"This is a national awards. And to see retailers from every part of the country coming here, I think it's lovely to see so many small retailers doing so well. That's what's particularly encouraging" 

Aidan Monks, Lovingly Artisan Bakery - Retailer of the Year Winner 2024